Privacy Policy

What information we collect

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Depending on how you interact with us, we may collect:

• your name

• email address

• telephone number

• organisation name

• job title

• information you include in a contact form, email or enquiry

• information provided during a business or consultancy engagement

• information you provide when downloading resources or subscribing to updates, where applicable

• technical information about how you use the website, including cookies and similar technologies

 

We only collect information that is relevant to the purpose for which it is being used.

 

How we use your information

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We may use your personal information to:

• respond to enquiries

• discuss or provide MβB services

• prepare proposals, contracts and invoices

• manage client and supplier relationships

• provide requested resources or downloads

• maintain business records

• improve our website, services and content

• protect our systems and prevent misuse

• comply with legal, regulatory, accounting or tax obligations

• send marketing or business updates where we have a lawful basis to do so

 

Our lawful bases

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UK data protection law requires us to have a lawful basis for using personal information. The basis will depend on why we are processing the information.

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We may rely on:

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Contract

Where processing is necessary to take steps before entering into a contract or to deliver an agreed service.

 

Legitimate interests
Where processing is necessary for the reasonable operation and development of MβB, including responding to business enquiries, managing client relationships and improving our services, provided those interests do not override your rights.

 

Legal obligation
Where we are required to retain or use information to meet legal, tax, accounting or regulatory requirements.

 

Consent
Where we specifically ask for your permission, for example for certain marketing communications or non essential cookies.

Where we rely on consent, you can withdraw it at any time.

 

Contact forms and enquiries

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If you contact us through the website, by email or by telephone, we will use the information you provide to respond to you and manage any resulting business relationship.

Submitting an enquiry does not automatically add you to a marketing list.

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Resources and downloads

The Beta Lab may provide templates, white papers, checklists and other resources.

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Where a resource can be downloaded without providing personal information, we do not require you to identify yourself.

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If we introduce gated downloads or mailing lists in future, this policy will be updated to explain how that information is used.

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Who we share information with

We do not sell personal information.

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We may share information with trusted service providers where necessary to operate the business, including providers of:

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• website hosting and website management

• email and communications

• cloud storage

• accounting and invoicing

• analytics

• professional advice

• IT and security services

 

Our current website is operated through Wix and our business email is hosted through Zoho.

 

Some providers may process information outside the UK. Where this happens, we expect appropriate safeguards to be in place in accordance with UK data protection law. The ICO requires privacy notices to explain relevant international transfers and safeguards where applicable.

 

We may also disclose information where required by law or where necessary to establish, exercise or defend legal rights.

 

How long we keep information

We keep personal information only for as long as it is reasonably needed for the purpose for which it was collected.

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Retention periods vary depending on the type of information. For example:

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• general enquiries may be retained for up to 24 months where there is a reasonable business reason to do so

• client and supplier records may be retained for the duration of the relationship and afterwards where required for legal, contractual, accounting or tax purposes

• marketing information will be retained until you unsubscribe or we determine that it is no longer appropriate to retain it

 

Where there is no fixed retention period, we review whether the information is still necessary and delete it when it is not. The ICO permits organisations to describe the criteria used to determine retention where a specific period is not appropriate.

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Cookies

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Our website may use cookies and similar technologies.

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Cookies that are strictly necessary for the website to operate may be used automatically. Non essential cookies, including certain analytics or marketing cookies, should only be used with appropriate consent.

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The ICO states that visitors must be told when cookies are being used and, where cookies are not strictly necessary, consent is generally required.

Further information about cookies used on this site may be provided through the website cookie settings or cookie notice.

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Your rights

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Depending on the circumstances, you may have the right to:

• request access to personal information we hold about you

• ask us to correct inaccurate or incomplete information

• ask us to delete information

• ask us to restrict how information is used

• object to certain processing

• request transfer of information in certain circumstances

• withdraw consent where processing is based on consent

 

These rights are not absolute and may depend on the lawful basis we are relying on. The ICO requires organisations to explain the rights available and how people can exercise them.

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To exercise any of these rights, contact:

hello@wearembb.com

 

Complaints

If you have concerns about how we use your personal information, please contact us first so we can try to resolve the issue.

You also have the right to complain to the Information Commissioner’s Office, the UK regulator for data protection.

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Security

We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse or disclosure.

However, no system or method of transmission is completely secure.

 

Links to other websites

Our website may contain links to third party websites.

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MβB is not responsible for the privacy practices of external websites. You should review their privacy information separately.

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Changes to this policy

We may update this privacy policy when our services, systems, suppliers or legal obligations change.

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The latest version will always be published on this page with the date of the most recent update.

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Contact

If you have any questions about this policy or how MβB uses personal information, contact:

MβB
hello@wearembb.com
wearembb.com